About five years ago, Amy came to me seeking a fresh new look for her logo.
She felt disconnected from her old logo and wanted something that would endure while embodying her company’s new name: FifthClass Climbing School and Guide Service.




Our objective was to design a logo that showcased her work as a female guide and reflected the mountains surrounding Bishop, where she runs most of her trips.




We experimented with various interpretations of the number five before settling on a five-sided shape that subtly represents the idea of “fifth class” climbing. I enjoyed the creative process of this project and assisting Amy in realizing her vision.

Cloudripper Bishop is a pop-up company located in my hometown of Bishop, California. About five years ago, I designed the logo for Cloudripper. The owner, Dennis, was inspired by his childhood books, block-cutting stamps, and the aesthetic of Japanese mountain paintings. We aimed for the logo to evoke a nostalgic feel while also representing Cloudripper Peak.




When Dennis was ready to elevate his business, he reached out to me to create a website. He wanted a platform where his customers could Learn about his upcoming pop-ups, beyond just visiting Instagram.




To achieve this, we included an Instagram widget that displays his current pop-up locations in real-time. We also incorporated an easy way for customers to sign up for his email list, allowing them to stay informed about upcoming events.




Simplicity was a top priority for us. We opted for a clean, one-page design that provides essential information about his pop-ups and catering services without overwhelming visitors.

Sierra Mountain Center is a mountain guiding company I had the privilege of working for as a guide, so when the new owner, Emma, reached out to me for a complete rebrand, I was thrilled. It was an incredible opportunity to use my branding and web design expertise to help a company I admired evolve for the future.




The rebrand began with a new logo—one that would honor the history of Sierra Mountain Center while giving it a fresh, modern look. It was important to strike the right balance: the design needed to resonate with new clients while still being familiar to long-time customers who knew and loved the brand.




In addition to the logo, the project included a comprehensive website redesign. The old site was outdated, slow, and difficult to navigate. My goal was to create an intuitive, user-friendly experience that made booking trips easy and seamless.




This project was especially meaningful to me, and I’m grateful to Emma for trusting me to bring her vision to life during this exciting chapter for Sierra Mountain Center.

Mountain Chickadee Accounting is an accounting firm located in Bishop, California. Denise, the owner, is an accounting expert with a passion for the outdoors.




Our goal was to create a brand that embodies trustworthiness, fun, and knowledge—ensuring clients feel confident that Mountain Chickadee Accounting excels in its field.




For the logo, we aimed for a design that could also serve as a fun sticker, while conveying a sense of reliability, friendliness, calmness, and credibility. Inspired by the mountain chickadee’s habit of stockpiling nuts, we created a plump, cheerful chickadee logo that reflects the brand’s name.




In designing the website, we prioritized simplicity and ease of navigation. We made it straightforward for potential clients to connect with Denise and even included fun facts about chickadees to add a playful touch.




I thoroughly enjoyed working on this project and helping Denise bring her vision for Mountain Chickadee Accounting to life.